LEAN UX: Cómo aplicar los principios Lean a la mejora de la experiencia de usuario (Spanish Edition)

Lean UX is a comprehensive guide on how to apply Lean Startup principles in the context of user experience design, combining them with customer development, "design thinking," and agile software development methodologies.

This book introduces new techniques and tools to achieve greater collaboration between departments, faster delivery times, and above all, better products.

With the help of Lean UX, you can: * Increase team productivity * Create Minimum Viable Products to validate ideas * Define a clear vision for your project and focus your team towards results * Eliminate waste in the design process * Promote collaboration between designers, developers, product managers, quality engineers, marketers, etc. * Adopt an experimentation-based model This book is written by Jeff Gothelf, a highly sought-after international speaker on Agile UX and Lean UX topics, and Josh Seiden, who has over 20 years of experience creating excellent products.

They have led teams at TheLadders, Publicis Modem, WebTrends, Fidelity, and AOL.

Don't miss out on the opportunity to transform your product development process with Lean UX!