The Oxford Handbook of Publishing (Oxford Handbooks)

The Oxford Handbook of Publishing is a comprehensive guide to the current state of publishing, featuring contributions from industry professionals and internationally renowned scholars.

This authoritative volume explores the relationship between the book publishing industry and other media, and how intellectual property underpins what publishers do.

It examines the complex and risky economics of the industry and looks at how marketing, publicity, and sales have become central aspects of business practice.

With a grand collection of articles on a very broad range of topics, this handbook is essential reading for anyone interested in publishing, literature, and the business of media, entertainment, culture, communication, and information.