A Brain for Business – A Brain for Life: How insights from behavioural and brain science can change business and business practice for the better (The Neuroscience of Business)

The Brain Matters in Business - Unlocking the Secrets of Neurocognitive Analysis for Successful Organizations.

This groundbreaking book reveals the latest scientific discoveries on how our brains impact business decisions and behavior, providing practical strategies for individuals and organizations to adapt to today's fast-paced world.

By leveraging neuroplasticity, building resilience, and cultivating positive brain states, readers will learn how to overcome common biases and distortions, foster a growth mindset, and achieve peak performance.

With real-world examples and case studies, this book offers a comprehensive guide for anyone looking to unlock the full potential of their brain in business.