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Strategic Management: Theory & Cases: An Integrated Approach
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Strategic Management: Theory & Cases: An Integrated Approach
This comprehensive and engaging text presents cutting-edge research on strategic management through up-to-date scholarship and hands-on applications, featuring real-world case studies from a range of industries and nations.
With an increased emphasis on the changing global economy, this edition includes 31 high-quality cases covering small, medium, and large companies, such as Tesla Motors, India's Tata Group, and Sangamo's development of a gene editing cure for HIV.
The text integrates theory and case studies to provide students with a practical understanding of strategic management, and includes an appendix that walks students through the case-analysis process and explains key ratios used by managers.
This product is ideal for students looking to prepare themselves for the challenges of the modern business world.
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