Cases in Public Relations Management

The "Cases in Public Relations Management" textbook is an invaluable resource for advanced students of public relations, offering a unique blend of practical and strategic insights through real-world case studies.

With coverage of the latest controversies and ethical issues, this book challenges readers to think critically and creatively about their future careers as PR practitioners.

Each case is designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager.

The text also includes a companion website with additional resources for instructors to use with their students.

Whether you're a student looking to gain a deeper understanding of public relations management or a professional seeking to enhance your skills, this book is an essential tool for success in the field.