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Designing Museum Experiences
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Designing Museum Experiences
Motivate visitors to return and revisit the museum in the future with Designing Museum Experiences! This comprehensive guide provides a step-by-step process for creating visitor-centered museums that emotionally and intellectually connect with visitors, stakeholders, and donors.
Using user-centered design methodologies, readers will learn how to create value for the visitor through consistent messaging at all touchpoints, including the website, social media, museum staff, signage, and more.
Empathy mapping, personas, audience segmentation, visitor journey mapping, service design blueprints, system mapping, content mapping, museum context mapping, stakeholder mapping, and the visitor value proposition are just a few of the tools provided to increase understanding of and encourage empathy for the museum visitor.
With Designing Museum Experiences, you'll be able to create meaningful intellectual, emotional, and experiential value for visitors, leading to increased engagement and loyalty.
Don't miss out on this opportunity to revolutionize the way your museum interacts with its visitors - get your copy of Designing Museum Experiences today!
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