Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral

The Age of Disinformation is a gripping and insightful account of the early days of online media, told through the lens of two rival companies - HuffPost and BuzzFeed.

Ben Smith's narrative is both nuanced and darkly humorous, offering a behind-the-scenes look at the revolutionary moment when attention became the new oil.

Follow the journey of Nick Denton's Gawker empire and Jonah Peretti's HuffPost and BuzzFeed as they build the foundations of viral internet media in Soho, New York City.

This book is a must-read for anyone interested in the history of online media and the impact it has had on society.