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Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century
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Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century
Book overview Description Editorial Reviews Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg Businessweek's Top 50 Companies to Watch in 2021), creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems, and drive digital transformation.
From banking and retail to insurance and finance, every industry is turning digital, and every company needs the best software to win the hearts and minds of customers.
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