The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come

The "Innovate or Die" manifesto is a game-changing call to action for the advertising industry.

As a recovering Mad Man, Andrew Essex offers a bold and insightful roadmap to the future of marketing.

This book provides a pungent history of the rise and fall of Adland, populated by snake-oil salesmen, slicksters, and search-engine optimizers.

But it's no eulogy - instead, Essex challenges global marketers to innovate their way into a better ad-free future.

He presents an essential new vision of where smart businesses could be headed, with trenchant wit and razor-sharp insights that will inspire and motivate even the most skeptical readers.

Don't miss out on this opportunity to revolutionize your approach to marketing - read "Innovate or Die" today!