The Re-Emergence of Virtual Reality (Routledge Focus on Digital Culture)

The book "Immersive Experience in Virtual Reality" by Leighton Evans is a groundbreaking exploration of the implications of VR's re-emergence into the media mainstream.

Through a thorough analysis of the development and ownership of VR companies, Evans critiques the notion of a VR revolution while also examining the possibilities of immersion in VR and its importance in the interest and ownership of VR enterprises.

This book provides a cutting-edge picture of VR experientiality, offering insights into how ideologies and desires of computer programmers and major Silicon Valley industries influence the creation of VR worlds and the mechanisms that create an immersive experience.

With a sharp critical lens and refreshing episodes of personal storytelling, Evans embeds his subject matter in the history of digital media, offering a thoroughly researched genealogy of VR that identifies the specific media-historical moment that has brought about its re-emergence.

This book is a must-read for anyone interested in understanding the true potential of VR and its impact on our hypermediated selves and technological extensions.