This book is a game-changer for anyone looking to make a meaningful impact in the world through design.

As a senior UX designer and director, Theo Farrington shares his expertise on how to create products that are not only visually appealing but also user-friendly and valuable.

With a human-centered approach, UX design is transforming the business industry and creating better products, interfaces, contents, spaces, and services that make life easier for people.

Whether you're a graphic designer looking to switch to UX or just starting out in the field, this book will provide you with the fundamentals of UX design and show you how to create value by combining product, business, and user goals.

Don't miss out on this opportunity to shape a better future through design!