Strategic Public Relations Writing: Proven Tactics and Techniques

This comprehensive public relations writing textbook is designed to prepare students for a successful career in strategic communications.

With a focus on practical utility, the book covers essential types of writing, including social media posts, website updates, podcasts, speeches, and infographics.

The authors, experienced professionals in the field, provide numerous examples and exercises to help students master the tactical formats necessary for effective public relations.

Whether you're a student or a professional looking to enhance your skills, this book is an invaluable resource for anyone looking to make a lasting impact in the world of strategic communications.