Asking About Prices: A New Approach to Understanding Price Stickiness

Asking About Prices offers a groundbreaking empirical approach to understanding why consumer prices and wages adjust slowly to changes in market conditions.

By interviewing 200 CEOs, company heads, and other corporate price setters, this book provides valuable insights into the attitudes and thought processes of decision-makers when it comes to pricing.

The carefully designed survey sheds light on the factors that influence price setting, including the costs of changing prices, concerns about quality, and contractual agreements.

With a focus on American industry, Asking About Prices offers a wealth of previously unavailable information on business details such as fixed price contracts, repeat customers, and pricing review schedules.

This book is a must-read for anyone interested in understanding the complexities of price setting and how it impacts the economy.