Content Strategy for the Web, 2nd Edition
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Content Strategy for the Web, 2nd Edition
Content Strategy for the Web is a comprehensive guide to creating successful content strategies that drive business results.
This book provides practical advice on how to understand content strategy, build a business case for it, and make smarter decisions about what content to create and how.
With new chapters, updated material, and real-world examples, this second edition is an essential resource for anyone working with content.
Don't miss out on the opportunity to transform your organization's content approach and achieve sustainable success.
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