How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing

How to Get a Meeting with Anyone by Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke is an essential guide for anyone who needs to make contact with previously unreachable people, including CEOs, VIPs, and even celebrities.

With personalized approaches he calls "Contact Campaigns," Heinecke reveals tactics and tips that have resulted in response rates as high as 100 percent.

The book provides a new toolkit with 20 categories of Contact Campaigns, including running contact letters as full-page ads in major newspapers, unorthodox uses of the phone, social media, email, and snail mail, and personalized cartoons to make connections.

Whether you're looking to expand your business network or simply get a meeting with someone who can help further your goals, this book is a must-read.