ISE International Business: Competing in the Global Marketplace

What sets International Business: Competing in the Global Marketplace apart from other international business textbooks on the market? For starters, it has been the standard for undergraduate and graduate-level courses since its introduction.

This 14th edition provides a comprehensive solution that is both relevant and practical, with a focus on real-world applications of concepts.

The integrated progression of topics ensures that students are able to easily understand and apply the material, making it the most up-to-date option available.

Don't miss out on this opportunity to give your students the best possible chance at success in today's global marketplace.