The Story So Far: What We Know About the Business of Digital Journalism (Columbia Journalism Review Books)

Book overview Description Editorial Reviews Bill Grueskin, Ava Seave, and Lucas Graves spent close to a year tracking the reporting of on-site news organizations—some of which were founded over a century ago and others established only in the past year or two—and found in their traffic and audience engagement patterns, allocation of resources, and revenue streams ways to increase the profits of digital journalism.

In chapters covering a range of concerns, from advertising models and alternative platforms to the success of paywalls, the benefits and drawbacks to aggregation, and the character of emerging news platforms, this volume identifies which digital media strategies make money, which do not, and which new approaches look promising.