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    • Brand Babble: Sense and Nonsense about Branding, (Hardcover)

    Brand Babble: Sense and Nonsense about Branding, (Hardcover)

    By Walmart

    5 (11)

    Out of Stock

    Price last updated : Aug 11, 2024 12:10 AM

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      Brand Babble: Sense and Nonsense about Branding, (Hardcover)

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      Customer Reviews

      5 of 5

      1 customer reviews

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      from PointedPundit

      Branding Sense and Nonsense Brands represent relationships. Cutting through "brand babble" the authors offer solid theories and scholarly work to back their message. Brands should make money. Brands are built, maintained and succeed because of an integrated and aligned approach on the part of bot...

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      from PointedPundit

      Branding Sense and Nonsense Brands represent relationships. Cutting through "brand babble" the authors offer solid theories and scholarly work to back their message. Brands should make money. Brands are built, maintained and succeed because of an integrated and aligned approach on the part of bot...

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