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The Art of Client Service : 58 Things Every Advertising & Marketing Professional Should Know (Hardcover)
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The Art of Client Service : 58 Things Every Advertising & Marketing Professional Should Know (Hardcover)
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from atimco
In this short book, Robert Solomon lays out the fundamental skills and knowledge necessary for account executives (and really anyone in the marketing world) to possess. I breezed through it in an afternoon and found it, for the most part, a practical and challenging guide to excellence in account...
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