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Building a Winning Sales Force: Powerful Strategies for Driving High Performance (Hardcover) by Dr. Andris A Zoltners, Prabhakant Sinha, Sally E Lorimer
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Building a Winning Sales Force: Powerful Strategies for Driving High Performance (Hardcover) by Dr. Andris A Zoltners, Prabhakant Sinha, Sally E Lorimer
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from markdeo
This book is a very comprehensive and practical approach to managing a sales force. The authors do a fine job of articulating: Training, planning, motivation, and tracking positive results. I really enjoyed the insight into the 5 Sales Effectiveness drivers. The concept is important for accountab...
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