The Four Steps to the Epiphany: Successful Strategies for Products That Win

from brikis98

A good book to learn how to develop, market, and sell products as a startup. Makes a very convincing case for why the product development, marketing, and sales practices used in a big, established company will not work in a new venture trying to grab a foothold. Reasonably clear guide on the prop...

from Skybalon

Probably a great book for someone looking to do or be involved in a startup. Interesting but ultimately just not a fit for where I am, and thus I abandoned it.

from willszal

Number one book to read on entrepreneurialism. If you can practice the principles outlined in this book, you'll be a successful entrepreneur [unlike most books of this sort].

from willszal

Number one book to read on entrepreneurialism. If you can practice the principles outlined in this book, you'll be a successful entrepreneur [unlike most books of this sort].