Misbehaving: The Making of Behavioral Economics, (Paperback)

from malcrf

A nice gentle reintroduction to Economics and in particular Behavioural Economics which was a nascent branch when I left the discipline.An excellent primer both for what behavioural economics offers and the limitations of rational economics.

from LisCarey

Richard Thaler is one of the founders of behavioral economics, and he gives us a clear, enlightening, and entertaining account of its origins, principles, and findings. Traditional economics operates on the theory of the rational economic person--homo economicus, or as Thaler shortens it for con...

from ajungherr

Inspiring account of a rich academic life and insightful chronicle of how behavorial economics moved from the fringes of economics to the mainstream and has been increasingly embraced by governments.

from nbmars

Richard H. Thaler is one of the foremost proponents of a field of inquiry now known as "Behavioral Economics." He achieved a degree of fame with the general public after his best-selling book Nudge, which he co-authored with Cass Sunstein. His latest book, Misbehaving, is part memoire, part histo...

from JosephKing6602

Very insightful, very cleverly written. This book is a nice follow- up to NUDGE and to "Thinking-Fast-and-Slow" by his colleagues/mentors. Very enjoyable reading for the 'layman' social scientist! .