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- Hbr's 10 Must Reads on Design Thinking (with Featured Article Design Thinking by Tim Brown) - (HBR's 10 Must Reads) (Paperback)
Hbr's 10 Must Reads on Design Thinking (with Featured Article Design Thinking by Tim Brown) - (HBR's 10 Must Reads) (Paperback)
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Hbr's 10 Must Reads on Design Thinking (with Featured Article Design Thinking by Tim Brown) - (HBR's 10 Must Reads) (Paperback)
This book is a comprehensive guide to design thinking, providing readers with the tools and knowledge they need to produce breakthrough innovations and transform their organizations.
With articles from leading experts in the field, including Tim Brown, Jeanne M.
Liedtka, Christian Bason, and Roger L.
Martin, this collection covers topics such as identifying customers' "jobs to be done," failing small and learning quickly, providing support for design-thinking teams, fostering a culture of experimentation, and adopting best practices from design-driven powerhouses.
The book also includes case studies and insights from successful companies such as Indra Nooyi and Amos Winter.
Whether you're a new or experienced leader, this book will inspire you to think creatively and drive innovation in your organization.
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