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Why Advertising Fails: And How To Make Yours Succeed
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Why Advertising Fails: And How To Make Yours Succeed
Why Advertising Fails is a comprehensive guide to understanding why your advertising efforts are falling flat and how to fix them.
Renowned marketer Dan Kennedy provides actionable insights and strategies for creating properly purposed advertising that follows a consistent, measurable plan.
With guest chapters from leading marketers and practical advice on copywriting, messaging, and building a list of raving fans, this book is a must-read for any business owner looking to turn their advertising around and start generating revenue.
Don't let your advertising dollars go to waste - read Why Advertising Fails today!
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