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Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
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Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
Stories That Stick is a comprehensive guide to storytelling for businesses, providing a framework of ideals and actions for readers to take control of their own storytelling.
Kindra Hall, a professional storyteller and speaker, reveals the four unique stories businesses can use to differentiate, captivate, and elevate: The Value Story, Founder Story, Purpose Story, and Customer Story.
With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.
This book offers specific, actionable steps for readers to find, craft, and leverage the stories they already have and simply aren't telling.
Don't miss out on the opportunity to transform your business with the power of storytelling!
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