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    • 50 Management Ideas You Really Need to Know

    50 Management Ideas You Really Need to Know

    By Amazon

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    $ 6.68

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      50 Management Ideas You Really Need to Know

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      Book overview The fourth title in the Quercus Ideas You Really Need to Know series demystifies the management concepts that any budding entrepreneur would want to grasp.

      The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world.

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