Sex and Unisex: Fashion, Feminism, and the Sexual Revolution

The Unisex Fashion Revolution is a groundbreaking book that explores the trajectory of unisex fashion from the 1960s to the mid-1980s, tracing its impact on gender roles and identity.

Through a multigenerational study of mass-market catalogs, newspaper and magazine articles, cartoons, and trade publications, author Jo B.

Paoletti provides an incisive and challenging look at the cultural shifts that occurred during this time. The book examines how unisex fashion affected all ages, from school-aged children to adults, and how it reflected the rising wave of gender politics and the sexual revolution.

It also explores legal battles over hair style and length, as well as the launch of Victoria's Secret and its impact on unisex styles. With interest, energy, and a tinge of nostalgia, Paoletti explores how unisex clothing for men, women, and kids caused an unsettling of gender roles and identity in the late 1960s and '70s.

This book is truly refreshing and offers much to consider, providing a thought-provoking study that will appeal to scholars in many disciplines. Whether you're interested in fashion, gender studies, or cultural history, The Unisex Fashion Revolution is a must-read.

It's an impressive contribution to the field and a fascinating exploration of how clothing styles can shape our understanding of gender and sexuality.

So why wait? Order your copy today and discover the power of unisex fashion for yourself!