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- Summary of Blue Ocean Strategy: by W. Chan Kim and Renée A. Mauborgne - Includes Analysis
Summary of Blue Ocean Strategy: by W. Chan Kim and Renée A. Mauborgne - Includes Analysis
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Summary of Blue Ocean Strategy: by W. Chan Kim and Renée A. Mauborgne - Includes Analysis
Blue Ocean Strategy is a practical handbook that teaches business students and entrepreneurs how to create uncontested market space and make their competition irrelevant.
By focusing on creating new value for customers, rather than competing with existing businesses, companies can tap into an untapped customer base and achieve impressive growth opportunities.
This updated edition includes new examples and insights that demonstrate the power of blue ocean strategy in today's fast-changing marketplace.
Don't miss out on this opportunity to gain a competitive edge and create a successful business.
Get your copy of Blue Ocean Strategy today!
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