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War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It

War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It

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$ 99.10

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Price last updated : Nov 07, 2024 2:52 AM

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    War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It

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    Renowned business gurus Al and Laura Ries give a blow-by-blow account of the battle between management and marketing—

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