The Heart of Innovation: A Field Guide for Navigating to Authentic Demand

The Heart of Innovation is a groundbreaking book that reveals the secret to uncovering authentic demand in the world of innovation.

Written by four industry experts, this book provides a comprehensive guide on how to identify and create products, services, and businesses around unmet customer needs.

With case studies ranging from SoulCycle to IBM, The Heart of Innovation offers a unique methodology that helps innovators search for, recognize, and catalyze authentic demand.

Whether you're a startup or a large corporation, this book will give you the tools you need to succeed in today's fast-paced innovation landscape.

Don't miss out on this game-changing resource – get your copy of The Heart of Innovation today!