UX Strategy: Product Strategy Techniques for Devising Innovative Digital Solutions

The UX Strategy Handbook is a comprehensive guide for designers, product managers, entrepreneurs, and aspiring strategists who want to create innovative digital solutions that people want.

With new real-world examples, updated techniques, and a chapter on conducting qualitative online user research, this second edition provides valuable insights and practical tools for executing UX strategy.

The book covers market research, validating business ideas, prototyping, user research, and testing business ideas to validate marketing channels.

By following the methods outlined in this handbook, readers can create products that are tailored to meet the needs of their target audience and deliver a seamless user experience.

Whether you're just starting out or looking to improve your UX strategy skills, The UX Strategy Handbook is an essential resource for anyone looking to build successful digital products.