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Scientific Advertising with My Life in Advertising (annotated) (Masters of Marketing Book 7)
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Scientific Advertising with My Life in Advertising (annotated) (Masters of Marketing Book 7)
The "Scientific Advertising" book by Claude C.
Hopkins is a must-read for any marketer or business professional looking to improve their advertising strategies and drive real results.
With over 100 years of experience in the field, Hopkins' insights and techniques are still relevant today.
This comprehensive guide covers everything from testing headlines and offers to measuring and justifying advertising efforts, providing practical tips and strategies that can be applied to any business.
Don't miss out on this opportunity to learn from one of the greatest advertising pioneers of all time and take your marketing efforts to the next level.
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