Aaker on Branding: 20 Principles That Drive Success

Aaker on Branding is a comprehensive guide to creating and maintaining strong brands, written by the renowned branding expert David Aaker.

This book provides 20 essential principles of branding that will lead to the creation of synergetic brand portfolios.

With a focus on both business strategy and practical application, Aaker on Branding offers a checklist of strategies, perspectives, tools, and concepts that will help you create enduring brands that support your business goals while also creating coherent and effective brand families.

Whether you're a seasoned brand marketer or just starting out, this book is an invaluable resource for anyone looking to build strong brands.

Don't miss out on the opportunity to learn from one of the leading experts in the field - order your copy of Aaker on Branding today!