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    • Consumer Behavior: Buying, Having, Being -- MyLab Marketing with Pearson eText Access Code

    Consumer Behavior: Buying, Having, Being -- MyLab Marketing with Pearson eText Access Code

    By Amazon

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    $ 138.00

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    Price last updated : Nov 29, 2024 6:08 AM

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      Consumer Behavior: Buying, Having, Being -- MyLab Marketing with Pearson eText Access Code

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      Book overview Description Editorial Reviews Consumer Behavior: Buying, Having, and Being covers what happens before, during and after the point of purchase.

      It investigates how having or not having certain products affects our lives, especially in the canon of social media and the digital age.

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