Hbr's 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt) - (HBR's 10 Must Reads) (Paperback)

This book is a must-read for any business professional looking to revolutionize their marketing strategy.

With expert insights from leading experts such as Ted Levitt and Clayton Christensen, you'll learn how to identify your target audience, create products that meet their needs, and deliver superior value to your customers.

By putting your customers at the center of your business, you'll be able to tap into a market larger than China and India combined and end the war between sales and marketing.

Don't miss out on this opportunity to reinvent your marketing and take your business to the next level.

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