L'Oréal Paris Feria Absolute Platinum Advanced Lightening System, 1 kit

from

I purchased this tonight to attempt at going blonde, thinking I would need to bleach my dark purple hair twice just to get to the point this bleach got me in 1 application. This is a fantastic product that works very well, lightens quite a bit, and leaves my hair feeling and looking healthy

from Rach_L

I have been coloring my hair a lot during quarantine and I've learned so much. I think this color turned out to look so much like the box because: 1. I have porous, fine hair that is almost 50% grey. My hair can really absorb color. 2. I followed the directions exactly. 3. My roots were no...

from grandmalynda

I have been using Feria Power Red R57 for a year and a half. Every time I go out someone has a comment on how much they love my hair color. I love Feria because the color lasts and lasts and for reds, that is phenominal. They usually fade in two weeks and I can go 6 weeks between coloring and cou...

from kiyajtg

I used these products to dye my hair a lighter brown, then about 5 months later toned it and took it a bit cooler with one of the other shades. My hair was virgin before these products and it did not feel dry or look dull at all. In fact it looked much more shiny and healthy AFTER dyeing it, even...

from imissseinfeld

My daughter is a blond haired 11 year old who never wants to do ANYTHING girly, To my infettered joy, she asked me to color her hair. She chose P! and P2 (Smokey blue and smokey pink) She has a ton of very long hair so buying 2 boxes was not only needed to create this effect, I was needed to co...