The Tastemakers : Why We're Crazy for Cupcakes But Fed Up with Fondue (Hardcover)

from NewsieQ

Anyone who spends time each week walking through the grocery aisles notices the new products that seem to come out of the blue -- Greek yogurt, lactose-free dairy , gluten-free everything - and the old favorites that are pushed off the shelves for these newcomers. David Sax puts names and faces t...

from NellieMc

I thoroughly enjoyed this book. Sax presents several well thought out theses on food trends - what defines them, what drives them, why they're important to know. He illustrates his points with indepth, well -researched real-life examples that are fascinating. Overall, the book is both thought-pro...

from Lakenvelder

Foods come in and out of favor like many items that are trends. The book made me think of the trend I have noticed with flavored popcorn, especially in larger cities, the latest trending flavors. With this stay or fizzle back to the long standing butter, plain and caramel flavors. He had stories ...

from benruth

This was the best book I've received via LibraryThing recently---which is not to say others have been bad, only that this one was particularly compelling. The author takes the reader through various food trends, how they are born and how they have evolved and why, and even though I wouldn't have ...

from lauriebrown54

In 'Tastemakers', Sax examines food trends from all angles. He visits farmer's markets, the research facility of Dole, and a man who is bringing back the older breeds of rice (while I knew there were a lot of strains of rice that we never see here in the US, I had no idea there were so very many!...