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The 22 Immutable Laws of Marketing - by Al Ries & Jack Trout (Paperback)
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The 22 Immutable Laws of Marketing - by Al Ries & Jack Trout (Paperback)
The 22 Immutable Laws of Marketing is a comprehensive guide to understanding and succeeding in the international marketplace.
Written by world-renowned marketing consultants Al Ries and Jack Trout, this book offers 22 innovative laws for building winning brands.
From the Law of Leadership to The Law of the Mind, these rules provide a clear path to successful products that stand the test of time.
Don't ignore these laws at your own risk - read this book and learn how to build a brand that will thrive in today's competitive marketplace.
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