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  • Purple Cow: Transform Your Business by Being Remarkable
    • Purple Cow: Transform Your Business by Being Remarkable

    Purple Cow: Transform Your Business by Being Remarkable

    By Amazon

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    $ 142.41

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    Price last updated : Nov 24, 2024 1:47 AM

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      Product details

      Purple Cow: Transform Your Business by Being Remarkable

      product_image

      You're either a Purple Cow or you're not.

      You're either remarkable or invisible.

      Make your choice.

      What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last?

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