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Sales Management That Works: How to Sell in a World that Never Stops Changing
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Sales Management That Works: How to Sell in a World that Never Stops Changing
This comprehensive guide by Harvard Business School professor Frank Cespedes provides sales managers and executives with the tools they need to succeed in today's rapidly changing sales environment.
With insights from fascinating examples, research, and diagnostics, this book will help you separate signal from noise, hire and deploy the right talent, pay and incentivize your sales force, improve ROI from training programs, create a comprehensive sales model, set and test the right prices, build and manage a multichannel approach, and more.
Don't fall behind competitors with a keener grasp of the current selling environment - get the edge you need to succeed with Sales Management That Works.
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