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    • Consumer Behavior: Buying, Having, and Being, 6th Edition

    Consumer Behavior: Buying, Having, and Being, 6th Edition

    By Amazon

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    $ 8.48

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    Price last updated : Nov 29, 2024 6:08 AM

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      Product details

      Consumer Behavior: Buying, Having, and Being, 6th Edition

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      Communicating a fascination for the everyday activities of people, this leading book on consumer behavior examines how our world is influenced by the action of marketers, and considers how products, services, and consumption contribute to the broader social world we experience.

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